Kurt Scaggs
creative

Welcome to the gallery of my work where each project tells a story and every design is a journey.

I’m kidding. I will spare you the flowery AI generated copy and do my best to respect your time and actual intelligence.
I love what I do, and I love working with companies that are passionate about their products. I have spent over 20 years working remotely and find new things every day that keep me motivated and creative. 

In my spare time you’ll likely find me knee deep in projects to automate my house, working on an old car or reading a book about absolutely nothing.

 

What I do

Great design is the cornerstone of corporate marketing, but design without great strategy is incomplete. I approach all design and marketing projects with a business perspective for increased ROI and long-term success.

Business Strategy

I have helped entrepreneurs, manufacturers, and retailers to plan, design and execute brand strategy and retail packaging to connect with consumers and compete in today’s crowded market.

Brand Development

I have created logos, typography, and standards that work together to create a whole, actionable system that is both easy to follow to ensure brand consistency and impactful enough to stand on their own.

Marketing

From Social Media to POP, I have designed and implemented systems that drive brand awareness and attract potential customers and retain existing ones with an eye on profitability and sustainability. 

I am not your average designer

With over 20 years in the business my experience gives me insight into both the in-house and agency perspective while understanding what it takes to build design that can be produced. I have extensive time on press and in production environments that ensures the best possible result while speeding design through and controlling cost.

Combine that with years of art direction with top photographers and illustrators and you’ll find that I will get the job done right, the first time.

 

HEre is some of my work…

building a brand with soozy’s grain free

I worked with Soozy’s to create the Soozy’s Grain Free brand and expand from their original muffin line. From package design to signage, sell sheets and trade show booth design, layout and implementation – we did it all. An exciting, approachable gluten free line of products that gave life to an otherwise staid category.

Meat crafters

How do you update a regional family brand to take on the big players on a national level. Well, you start with a new product and build from there. We have just finished a rebrand of the entire core line. Stay tuned…

and some other projects from over the years

While a good bit of my history has been in the consumer food space, I have also worked with clients from the oil field to the automotive space. I have even spent a little over six years as the managing editor of the local chapter of the Porsche Club of America. In that role I designed, produced and edited the regions monthly magazine while also designing all of the graphics for the club over the same period.

 

Thank you for taking the time to stop by. Have a great day!

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